YouTube Thumbnail Design – Callum McDonnell

I recently designed YouTube thumbnails for a podcast episode, exploring different creative directions while keeping click-through performance and brand identity in mind.
Optimized to stand out in-feed and drive clicks.
Editorial, premium, and creative showcasing a more experimental style.

Both were designed with hierarchy, contrast, composition, and typography carefully considered to perform at small sizes while feeling modern and professional.ThumbnailDesign YouTubeThumbnails GraphicDesign PortfolioShowcase VisualStorytelling CallumMcDonnell CreatorEconomy PersonalBranding ContentStrategy PodcastMarketing YouTubeGrowth Entrepreneurship SocialMediaMarketing DigitalMarketing CTR